ETAG-TECH
ETAG-TECH

ETAG × GREEN MART Bringing Freshness to Life with Electronic Shelf Labels

ETAG-TECH 2026-11-11

ETAG × GREEN MART Bringing Freshness to Life with Electronic Shelf Labels

今だけの贈り物 — A Gift of the Moment


In Sendai, Japan, GREEN MART is dedicated to bringing fresh, high-quality produce from across the country to its customers. From Hokkaido potatoes and Aomori apples to seasonal vegetables and locally sourced specialties, every product reflects the care of its producers.

With ETAG electronic shelf labels, GREEN MART can now share that dedication more effectively.

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01 | The Challenge

GREEN MART’s commitment to freshness presented several challenges with traditional paper price tags:

* Frequent updates: Product origins, prices, and availability change regularly.

* Limited information: Paper labels cannot easily display detailed product descriptions, freshness information, or producer stories.

* Manual workload: Replacing paper labels takes valuable time away from customer service.

GREEN MART needed a smarter way to communicate product information while maintaining operational efficiency.

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02 | The ETAG Solution

ETAG electronic shelf labels provide a flexible and efficient way to improve the shopping experience.

Real-Time Information Updates

Prices, product origins, availability, and promotional messages can be updated quickly, helping customers access accurate information.

Multi-Page Product Information

Beyond prices, electronic labels can display producer details, cultivation methods, recommended consumption periods, and other valuable product information.

Multilingual Communication

Japanese, Chinese, and English product information helps international customers better understand the products they purchase.

Improved Store Efficiency

By reducing manual label replacements, store employees can spend more time assisting customers and maintaining product quality.

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03 | A Better Shopping Experience

With ETAG, GREEN MART can communicate more than just prices.

Customers can discover where their food comes from, learn about its producers, and make more informed purchasing decisions.

Meanwhile, store operations become more efficient, allowing employees to focus on what matters most: delivering fresh products and excellent service.

Technology That Connects Freshness and Trust

For GREEN MART, ETAG electronic shelf labels are more than a digital pricing solution. They help bring the stories, quality, and dedication behind every product closer to customers.

ETAG × GREEN MART — Connecting Freshness, Technology, and People.

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